search our books

<%= book.Title %>

Critical Thinking in Consumer Behavior: Cases and Experiential Exercises

LE

 
Short Description:
Authors : Judy Graham
  • Publisher: Pearson
  • Pages:
  • Hard Cover: False
  • ISBN: 13:9780136027164
  • Publishing Date:


Designed to be used alone or packaged WITH ANY core texts in consumer behavior. This unique casebook applies consumer behavior theory to practice via thirty-five cases and activities.